The agri-food chain has been the engine of the European Union’s economy during the pandemic. This is a sector geared towards the global market that faces huge challenges and it is important to ensure that agri-food companies are equipped with management tools, which they can find in this programme.
In this very complex context we are going through, with an ongoing war, an extreme drought reflecting climate change and the tail end of a pandemic, European consumers have always had access to high-quality, safe food at affordable prices. Production, industry and retail must increasingly work in partnership in order to benefit the end consumer and the entire chain. A focus on size and scale in supply and demand guarantees greater competitiveness in this increasingly global market.
Gonçalo Santos Andrade
Programme Director
INTERNATIONAL DIMENSION
In the decade of the digital transition, this is a highly technological sector with a strong commitment to innovation and knowledge, based on an appropriate balance between environmental, social and economic sustainability.
GAIN includes registration for the Food and Beverage Industry Meeting at the IESE Business School in Barcelona.
Objectives
- Improve analytical and decision-making skills
- Consolidate concepts of innovation and entrepreneurship
- Develop the strategic capacity to approach new markets and realities
- Enable your organization for internationalization
- Better understand one’s own organization, in comparison with different strategies and business models
- Confront, while interacting with other participants, their agricultural management practices
- Acquire a comprehensive perspective of the new trends in the global economy
- Improve self-knowledge and directive skills
Participants profile
Entrepreneurs and Managers from the agro-food sector who wish to update knowledge, consolidate and acquire skills and deepen and share business experiences.
Program structure
Themes that will be addressed at GAIN:
- The company and the whole;
- Materialization of the promise;
- Knowing the customers and the competition;
- Financial, control and accounting dimensions;
- Motivation and leadership.
The knowledge and skills acquired and developed throughout the programme are complemented by conferences given by leading speakers.
Of particular note are the 4 themed afternoons, with renowned speakers, on topics of relevance to the sector
- Food Retail;
- The wine and vineyard sector;
- Trends in the agri-food and food sector;
- Exports and Internationalisation.
Case method
Leading can only be learned… by leading.
By placing participants face to face with real business conflicts, managers are called upon to assume the role of decision-makers in circumstances similar to their day-to-day lives in organizations.
The cases pose challenges that require effective responses in the face of rigorous analysis of limited or even insufficient information, in ambiguous or complex political-economic contexts. Individual diagnosis and decisions are negotiated with experienced, talented, and ambitious colleagues.
This is why learning at AESE is inspired on the Harvard Business School model and developed in the image of the IESE Business School.
Today, the Case Method stands out as a sophisticated means of transforming potential talent into powerful decision-making capabilities.
Individual study: Reading and studying each case in order to analyze the facts, alternatives, and decisions that can unfold from it.
Phases of the Case Method
- Individual study: Reading and studying each case in order to analyze the facts, alternatives, and decisions that can unfold from it.
- Study Group: The richness of this step lies in the fact that each of the participants will present approaches and solutions based on their background and professional experience. The various approaches are also an excellent opportunity to examine the different criteria.
- Plenary session: With a broader view and as a result of the evaluation carried out in the two previous phases, the professor leads and coordinates the debate, summarizes the main aspects of the case, relates them to the most significant theories, and highlights the relevant values and options, taking into account the various criteria alternatives and possible decision.
Partnerships
Caixa de Crédito Agrícola
Duration
GAIN will take place from January till May 2025, in Lisbon
The knowledge and skills are acquired and developed over 7 blocks of two days, in sessions of 1h15 each, complemented by conferences given by keynote speakers.
Languages: Portuguese, Spanish and English
Price
Early bird until 31 October 2023 | €6,000 +VAT (with down payment of €1,000 +VAT).
Price from 1 November 2023 | €6,500 +VAT
Registration includes participation in the Food and Beverage Industry Meeting at IESE in Barcelona in June 2025 and hotel accommodation.
For more information on previous IESE Food & Beverage Industry Meetings >>
