Always based on a check-up list model, it includes case preparation and discussion, debates, company presentations, conferences and group work. The program is based on 5 independent modules taking place one morning a week, over a total period of 1 month.

The day to day life of a family business
Topics such as the governance of the family business; the separation of ownership and management and the separation of family and management; the issue of belonging to the management as an inalienable right/obligation; the level of formalization of the family’s presence, competence, and training; the importance or not of the external to the family manager and his or her presence in the organization; dividend distribution will also be addressed. 

Continuity in a family business
Succession and continuity in different generations. The value and danger of a probation period outside the company. How to deal with the duality of family and business and their different relationships.

Financial issues, financing and capital
Explore the topic of communication, the competitive advantage it represents and the challenges it poses to family businesses. In general, communication with the media, in public, intra-company communication, and communication within the family will be analyzed. Specifically, this last point will focus on communication as a strategic factor in the family/company binomial.

The family agreement. A system under construction
Based on the work done in the previous modules, the different components of the family agreement will be analyzed as a way to prevent conflicts. How to manage the expectations of different generations. What can, should and should not be included in a family agreement. The issue of family leadership, social responsibility, motivations and ethics.

The Building the Future program is intended for Senior Executives of Family Businesses who are owners or managers, and all members of the owning family even if they do not actively participate in management.

Leading can only be learned… by leading.

This is why learning at AESE is inspired by the Harvard Business School model. By placing participants face-to-face with real business conflicts, leaders are called upon to assume the role of decision-makers in circumstances similar to their day-to-day lives in organizations. The cases pose challenges that require effective responses in the face of rigorous analysis of limited or even insufficient information, in ambiguous or politically-economically complex contexts. Individual diagnosis and decisions are negotiated with experienced, talented, and ambitious colleagues.

This is why learning at AESE is inspired on the Harvard Business School model and developed in the image of the IESE Business School.

Today, the Case Method stands out as a sophisticated means of transforming the potential talent of the participants into powerful decision-making capabilities. AESE remains at the forefront of Case Method education in Portugal.

The cases produced by AESE are part of the ECCH database, the world’s most widely used case repository for international business schools.

Phases of the Case Method

• Individual case studies are followed by a group discussion.
• Learning Teams help prepare cases in a collaborative environment, creating the opportunity to put ideas to the test.
• The classrooms at headquarters were specially designed with teaching with the Case Method in mind.

The program starts in April and ends in May 2022.

The Program is compatible with professional work.

Date: From Aril to May 2022
Application Deadline – March 2022
Online in the mornings

Portuguese and Spanish.

Family Business Association Associates and AESE Alumni 1000€
General 1500€

VAT at the current rate is added to all prices.
Included in the price is: documentation and support material.