PhD in Computational Statistics from the University of Naples (Italy), his professional and academic experience focuses on Analytics and Data Science.
He is Professor of Commercial and Marketing Policy at AESE Business School and of Data Mining and Business Intelligence Applications at Universidade Lusófona.
He started working in the market research sector through consultancy in the financial sector in Portugal.
He worked for an analytical software company in the UK, where he was responsible for the development of analytical projects, in Europe, Middle East and Africa, passing by clients such as: Nestlé, h&m, Adidas, Tesco, among others.
He worked successively in Fidelidade, as head of Analytics and Data Science and is currently responsible for Business Intelligence and Advanced Analytics at EDP Comercial.